L Poblana Cafe
BACK TO ALL WORK
LA POBLANA CAFE
Quality Local Mexican Cuisine
The La Poblana restaurant is a wonderful family Mexican restaurant with a delicious menu but they had little information offered online and very little presence as an entity. They have a great business with great talented people running it, but they needed a marketing expert help them to maximize the potential of their brand and restaurant business in Southern Minnesota, near Rochester.
The Challenge
The ownership of La Poblana Mexican Restaurant needed a website to advertise their business online. They approached Augabout Consulting to design a new site incorporating their brand, their excellent customer service and delicious menu of Mexican cuisine. Augabout Consulting was obliged to help a local business and bring the expertise in branding, marketing and website development to the table.
What We Did
Website and Product Video
Along with a website, to expand the reach of the local digital marketing effort in Southern Minnesota, we also tapped into the power of social media and viral marketing. We produced a product video for the restaurant, which acted as a commercial on Facebook in a campaign for Cinco De Mayo festivities at La Poblana. We also helped the business owner claim their social media pages and directory listings online and corrected errors that existed about the business online. We ultimately made the brand and logo consistent across all sites and channels for an optimal customer experience.
What We Achieved
Due to the popularity and online search, directories/review sites like Urban Spoon and social media like Facebook, Twitter and others, Augabout Consulting was able to grow the presence of La Poblana online and create a fully branded website, ad campaign for Facebook and strong reputation across key channels.
2,144
MENU VIEWS PER MONTH
5% | 38% | 57%
TABLET | DESKETOP | MOBILE
Monthly % usage per device
Jan 3rd- Feb 3rd 2017
6,035
AVERAGE PAGE VIEWS PER MONTH